1. To provide integrated solutions to people in needs with services or products for the new disruptive economy
2. To promote empowerment opportunities to improve lives for a better 23rd Century
3. To promote local quality products across the world for a more authentic and sustainable world
4. To generate sustainable funding for social causes that promote good education, good health and good environment in 3rd World countries
5. Build a network that enables a platform for reliable services from Singapore to grow Singapore
as a brand name